As the weed industry grows so does the opportunity for individuals and companies to start their own cannabis related businesses or invest in one that already exist. Major companies with a lot of money make it look easy to get into the industry and buy and sell products legally. It's because they have the capital to. As for the "small guys" aka us, not only starting but being able to regularly provide product, funding, and stay compliant is not an easy tasks. Many of the farms and businesses that have been in legal cannabis industry since the beginning either go into sink or swim mode for this very reason.
This is why apps and companies are developed to create a fair market/marketplace and fair trade within the cannabis industry. Steffo Mitakides, a former Microsoft Cloud consultant, was working as a distributor for some of the best small farms in the state when it became clear that the whole system was in need of a big change. So he started building Cannacter, a B2B (business to business) Fair-Market Cannabis Exchange, in his studio apartment with his friend and architect Josh Sordelet. In 2018, he and Sordelet set out to find better ways to help independent farms sell surplus goods and get their price.
"We set out to disrupt the way people buy and sell legal cannabis products. I like our chances," he stated. "Farmers are getting a raw deal. It's a race to the bottom for them. The current way is not sustainable. The best retailers know this...farmers are getting screwed."
Seattle start-up Cannacter levels the cannabis playing field for buyers and sellers in a friction-less marketplace and online auction. The entire idea and program is will be all located in an easy to use and access app and/or website. Licensed users will be able to auction items "the offer up", order products "the hook up", and re-order items "the re-up" all within the Cannacter app. The app is not yet available but to find more information on the program and how to access it visit their website.
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